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The Playbook

Remote. On-Site. Repeat.

Beyond the clichés: How where you work shapes what you build.

Julien Martin's avatar
Julien Martin
Feb 25, 2025
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Hey, it’s been two weeks already since the last issue. Thanks for still being around🫰.

This time, I’m diving into a topic that’s been heating up lately. One that is as polarizing as it is personal.

No debates, just real insights from years of experience. I hope it adds some nuance to the conversation.

Remote vs. on-site has been one of the biggest debates of the last decade. And like every debate, it’s loaded with drama.

I won’t pretend to have a definitive answer. This debate is endless and flawed by essence.

However, I’ve lived both sides intensely for more than 15 years. I’ve got a damn good aerial view of how they really work.

I’ve done on-site at the highest levels. I’ve worked remotely, at length, even before it was mainstream.

I’ve seen them drive incredible focus. I’ve seen them literally break people—myself included.

It’s all about balance. The way we work shapes the way we build. For better or worse.

In 2025, it’s time to ditch the old remote clichés.

David Hoang, former VP of Design…

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